The most beautiful beer can you’ve ever seen! NOLA Rebirth Pale Ale, designed by Frenchy
On July 14, 2014, NOLA Brewing’s new beer, Rebirth Pale Ale, hit the shelves and invigorated the humdrum greens and browns of beer aisles throughout New Orleans and Louisiana.
The cans, designed by Frenchy, feature Rebirth Brass Band’s Phil Frazier, is a tribute the Grammy Award winning Rebirth Brass Band, and recognition of the band’s fundraising efforts for The Roots of Music, a nonprofit music education program co-founded by Rebirth drummer Derrick Tabb.
Rebirth Pale Ale debuted on draft in April, a portion of proceeds from sales of the beer, both on draft and in cans, go to the organization, which provides free academic and musical instruction to underprivileged children from throughout the city.
So, by drinking this beer, you’re helping kids learn about music. And you’re also drinking it out of a work of art!